Front cover image for AdWords for dummies

AdWords for dummies

Presents strategies for writing a successful Internet marketing campaign using Google AdWords
eBook, English, ©2007
Wiley Pub., Hoboken, NJ, ©2007
1 online resource (xiv, 394 pages) : illustrations
9780470224403, 9781118051726, 9781281002679, 9786611002671, 0470224401, 1118051726, 1281002674, 6611002677
174253128
AdWords For Dummies; About the Author; Dedication; Author's Acknowledgments; Table of Contents; Introduction; Part I: Becoming a Google Advertiser; Part II: Launching Your AdWords Campaign; Part III: Managing Your AdWords Campaigns; Part IV: Converting Clicks to Clink; Part V: Testing Your Strategies and Tracking Your Results; Part VI: The Part of Tens; Index; Bonus Chapter 1: Ten-Plus Tools to Make Your AdWords Life Easier; Bonus Chapter 2: Ten Advanced Ad Writing Tips from the Pros
Includes index
English